Advanced Production A17 (JE): Task 1.3 (Research

These are the films I decided to look at for my open research as I felt it would be best to do six in detail rather than do 10 and just look at them a little bit .
First lests look at the film trailer of Next Friday, this is a comedy based in america , the style of this trailer is to set the scene staraight away which this short trailer does by showing what to exspect with in the first few secons it shows two men jumping over a wall inbright orange prison suits , this indercates straight away that its going to be funny its unrealistic and two fully grown men in bright orange suits tied together to be able to get over such I high iron gate .the music is relaxed music and it is a slow paced trailer not showing quick cuts building tention it’s a relaxed comical style of intruducing and selling the film every 5 – 10 seconds there is a bit that makes the audince laugh this is a clear indication that the film will be funny all the way through . the style is gangster as you can see with in the trailer there is alchol drugs women in underwear hip hop music guns and fighting. Basicly shows what the whole film is about in the space of 1 minute foughty eight seconds.all the genetic conventions you can exspect leaving you on a feel good mood.
The next trailer I looked at was The Strangers which is a horror film this trailer takes a bit longer to show what kind of film it is the music is the main give away as you exspect to see from a horror film there is the romantic couple that everything seems perfct in this case they are home alone and he is going to ask her to marry him the roses on the bed the champagine the ring box in his hand the whole romantic scene which is usaly the beginning of horror movies to get you to feel for the couple so you feel like you shared something with them making the audience side with them feel like they know them and care about them. Then a smash is heard they get scared look around to see if someones in the house they are tricked into beliveing there is no one in there house then the audince gets to see there actaly is someone in there were as they don’t know which creates the tention because you know something wrong someones there and they don’t know them selves . various tecniques are used to set the mood such as pathetic fallacy which creates the right mood you exspect to see in a film like this .This trailer makes a jump between the slow music and the protagnists walking around the house slowly untill there is proof there is someone in the house , which is when the music kicks in and quick cuts build faster and faster to create that tention and fear this change between a state of caution to a sudden rush for your lives is represented when the axe comes through the door and the man stumbles back and knocks the record player using the music in a digetic way which I feel is very sucsessful. You see all the genetic conventions you would exspect to see in a horror movie scary antagnists , knifes writing on the wall axes guns .darkness tourches antaginists running for there life and blood splats.it workes very well in selling the film as it has just enough to make you want to see it and not enough to give the story away to much. The first screen of text says “ inspired by true events “ imidatly making you belive it’s a real story this means the audience thinks of this as a real event meaning these things do happen to people providing that real fear and terror. The next screen of text reads “we always tell ourselves “ followed by the next screen reading “theres nothing to fear “ which is a true statement whats ther first thing you do if you hear a strange sound then go look nothings there , you tell yourself this also envolves the audince and makes them feel like its real .the shot of the female protagnist standing looking worried and the figure in the mask apear in the background that she cant see makes you feel for her and makes the audience feel vunribilty and asif some one could be behind them.

Next I looked at the trailer for the film the hangover , the opening scene sets the theme and story of the film with in the first 16 seconds , it begins with one of the main charcters speaking about this batchelour party in vegas, then it cuts to a close up of him in tight y-fronts which indicates the nature of the film its going to be packed with jokes all the way through like straight after there is one of the main protagnists talking to his girlfriend and standing up for his friends saying the are mature if you get to know them , this is followed by his friednds shouting from outside “paging docter dochebag” clearly contridicting what he just said this trailer makes you laugh all the way through the idea behind this is cram all the best bits and funny bits into a trailer to show how great this trailer is therefore you want to see which other great bits your missing in the film, this sets the scene as everyday bunch of lads just out for a laugh and having a good time. The scene as they arive in the hotel just sums up everything you exspect it to be massive hotel room over looking casinos and strip bars and clubs . it shows them doing shots on the roof which is a clear indication that there out for a wild night in vegas. The clip fades out then slowly fades into the morning after which everyone is hungover the hotel room is in a shocking state chairs on fire theres a tiger in the bathroom and there is a baby in the cupboard this tells the audience that the charcters have no idea what went on the night before which outlines the story to the audience the film will constist of finding there friend and finding out what happened the night before by seing the after effects of the night in the morning this makes you want to see what went on the night before.this is a verysmart way of intising the audinece into the story wanting to know what happened and how rather than whats going to happen the film makers have taken a very different aprotch to telling this story however it works very well and is sucsessfull film. You see all the genetic conventions you exspect money casinos drunk weddings women in swimwear , hotels clubs alchol police casinos.

The next film I looked at was fast and furious 4 , the opening scene straight away sets the location and and the style and what this film is all about it shows a pertrol tanker worth 1.4 million dollars it shows the way they drive around thios pertol taker and steal it that they have done this before and they are profentinals at doing it this shows that the film is going to be about fast cars fast driving stealing ,shooting and exsplotions and girls in swim wear kissing it is aimed at young men , combining the two main things in most young mens life women and cars this is more aimed at a persific audience were as the other films are not as narrorwed towards a certain group of people.
This is a fast pased trailer showing quick cuts which portaray the movie as quick action packed and exsiting fighting shooting racing drinking and sex. The fast paced loud music over the top of the digetic sounds such as cars skiding crashing blowing up engines roaring the fast and the furious has a huge fan base before this film even came out as they have 3 other films which were all huge sucsesses for example this film grossed $72.5 million, dollars, it wasn’t exspected to do so well from media. Howerver this film trailer is a one which crams all the best bits of the film into a short soace of time missing all the details leaving you impressed and wanting to know more and see the film.

Layer cake was the next film I looked at which is a british crime film. The opening of the trailer shows the film is about drugs and how money and drugs are connected the man lighting a cigar with a gold lighter is a statement of how drugs can mean money and power as someone lights it for him this gives the audience a clear understanding that this character is someone who Is powerful and high up in what ever he does . It shows that the crime world is a hierarchy system showing the big bosses of the crime and drug world in huge houses in big rooms who sit at there desk smoking cigar. Just from the trailer this you can tell a lot about the film its shows how there are different layers to the cake which is a reference to the hierarchy system of the drug world it shows the main protagonist getting batches of cocaine and giving some men money they are clearly a low part of the cake then there is the main protagonist who is next layer with his friend who cuts the drugs with him then there is the layer above him as you can see people bossing him around then you see a figure in a big office getting his cigar light for him in stoke park club. This shows this is the cherry on top of the cake , you see a shot at the end of the protagonist outside the stoke park club leaning on the building this is a clear notification that he has made his way up the layer cake till he is at the top. This is a completely different style of trailer from the rest it tells the whole plot and what’s the story, in a four minute trailer which is a strange approach to selling the film as you already know what the film is going to happen therefore not giving you that element of what’s it all about the only thing attracting the audience is the clips showing short bursts of action making the film look like a action packed crime film which is very targeted at a certain audience therefore limiting there audience to a small amount of people. The music plays a huge part in this trailer it sets the mood and style of the film and matches the way everyone in part of the layercake thinks there living the good life were as there is always someone better off than you in this system.

Finally the last film I looked at was good luck chuck which is a romantic comedy, this is a feel good trailer it is made up of happy scenes and funny scenes which leaves you in a god mood and makes you want to see this movie its gives you a idea of what the story is with out giving away what happens and leaves you just enough to want to know what happens if the curse is true it is full with dialog which explains exactly what the situation is and what it includes everything you would see in a romantic comedy love , lots of women dates jokes its a real feel good movie trailer with in the first 30 seconds it tells the story and makes jokes for example when he goes into work there is two young attractive women who say ‘good morning doctor I think I have a cavity ‘ and the other woman says “me to” this is clearly a reference the have just booked appointments because they want to sleep with him as its meant to be lucky the next scene is a clip of his voice mail saying 108 new messages which are all women wanting him for his luck, then there is one a guy says “this is bob just hear me out”
Its packed with consant jokes to give the fun looking film that is left open to a wide audince.

Next Friday